/
Templates
/
TBI New Project Brief
Use this template
New Project Brief
Ready for the next project?
Send over the details here and we’ll make sure we have everything needed to bring it to life.
Project name
Required
Project type
Required
One line summary of what you need
Required
Who is the audience?
Required
Goal and message
What should this do for the business?
Required
If the audience remembers one thing, what should it be?
Required
Tone — any words that describe how it should feel?
Required
Practical Information
Channels and formats required
Required
Deadline
Required
Select date
Any mandatories? Logos, legal, product names, URLs, copy that must appear etc.
Required
Reference links or inspiration
Required
Budget or hours allocated
Who else needs to be looped in on approvals?
Required
Submit
